Year
2023
Role
Lead Designer
Client
Droga5
Brief: Create a brand world for ASDA own-brand lager that makes it the alcoholic beverage to be seen with this summer for 18-30 year olds.
Deliverables
[ Photoshop ] [ Illustrator ] [ After Effects ]
Outline the problem and challenges, the considerables go here
How I planned to tackle the brief and any solutions to those challenges
What I came up with as a result and if possible write how that solved the clients problem (i.e increased engagement/sales etc)
